SPORTS MEDIA & MANAGEMENT
GO BEYOND
THE GAME
< All About The Business >
The Business Sports Media & Production helps NFL athletes grow their brands, reach more fans, and create new income through YouTube. We don’t just make videos, we build platforms that last, helping athletes stay relevant long after their playing days are over. Unlike traditional sports media teams, we focus on YouTube strategy, content production, and monetization. Our goal is simple: turn athletes into household names and their YouTube channels into valuable assets.
We help NFL athletes take control of their personal brand by:
CREATING CONTENT THAT CONNECTS
Turning everyday moments into must-watch stories that fans love.
GROWING AUDIENCES & ENGAGEMENT
Using YouTube’s algorithm, smart content planning, and fan interaction strategies to build a loyal following.
MAXIMIZING EARNINGS
Athletes can make money through YouTube ads, sponsorships, exclusive content, and brand deals.
BUILDING LASTING BRANDS
We give athletes full ownership of their content, creating a platform that keeps growing even after their football career ends.
At The Business, we don’t just help athletes tell their stories—we help them build what’s next.
< GAME PLAN >
360 PRODUCTION TEAM
DISTRIBUTION & OPTIMIZATION
CHANNEL MANAGEMENT
ADVERTISING & BRAND DEALS
< Partners >
< HEY, I’m KYLE >
Kyle Emerson-Brown, also known as K.E. Brown, has spent over a decade building a vast network in entertainment and tech, particularly in the YouTube and digital content space.
Through his work with the Industry Talks Network, where he produced influential panels, live shows, and podcasts for the music industry, Kyle developed key relationships with leaders in tech and YouTube.
This experience sparked a eureka moment—recognizing that athletes could transform their brands and revenue through strategic digital content.
Now, as a consultant and producer, Kyle and his team empower athletes to build authentic connections with their fans and grow their personal brands, creating a lasting impact that endures beyond the game.
